In a world where digitalization is increasingly crucial, having a mobile app for your business is not just an advantage but a necessity. It is currently estimated that there are over 6.9 billion smartphone users worldwide, with people spending an average of 4-5 hours a day using apps. In light of these figures, it seems clear that if you have a business, you need an app to stay connected with your customers. Below, we highlight four main reasons why any business should consider investing in one:
Improvement of the user experience
Apps allow for a more personalized and efficient experience for your customers. You can tailor the user experience according to their preferences and habits, making it easier for them to purchase or interact with your services. This personalization creates a stronger connection between your brand and customers, increasing their loyalty.
Greater connection with customers
A mobile app offers direct access to your customers. You can send push notifications to inform them about promotions, new products, or special offers, which is much more effective than other channels like email. Additionally, most users spend 90% of their time on mobile devices within apps, meaning your brand will be much more present in your customers daily lives.
Deeper analysis and data
A mobile app gives you access to valuable data about your users: what they buy, how they navigate the app, and their consumption habits. This data is essential for tailoring your business to their needs and identifying growth opportunities.
Increase in sales and revenue
Mobile apps can be a powerful tool to boost sales. Studies show that businesses with mobile apps can generate up to 32% more revenue. Users find it easier to make quick purchases through the app, thanks to options like digital wallets or one-click purchases, leading to higher conversion rates.
Efficient and cost-effective development with Flutter
Using Flutter to develop your mobile app offers numerous advantages. This framework allows you to create apps for both Android and iOS with a single codebase, reducing development time and associated costs. Additionally, Flutter offers high performance, thanks to its native compilation, and provides a smooth and responsive user experience. This enables businesses to reach a wider audience with less investment in separate maintenance and development for each platform.
Conclusion
In an increasingly digital market, having a mobile app not only allows you to stay closer to your customers but also enhances their experience and provides you with tools to increase revenue. If your business doesn’t have a mobile app yet, now is the time. At Liquid Studio we are experts in mobile app development, especially with Flutter, and we can help you create the perfect app for your business. Contact us to bring your idea to life!
